RetailX released the 2024 edition of the German e-commerce market report, analyzing the German e-commerce market
from the perspective of market development, consumer behavior, and other aspects. In terms of categories, fashion
clothing and accessories were the most purchased by consumers in the past 12 months, with 61% of German consumers
shopping online, followed by travel or accommodation, household goods, books, cosmetics or beauty products, etc.
As we all know, Germany has always had a high Internet penetration rate. Data shows that in 2023, 93.42% of the German
population is using the Internet, which is much higher than the average level of 88.73% in Europe and 70% in the world.
Another data shows that the return rate of online shopping by German consumers is 11%, of which the return rate of
consumers aged 16 to 29 is 15%, that of consumers aged 30 to 49 is 13%, that of consumers aged 50 to 64 is 10%, and
that of consumers over 65 is only 7%. Today, I will explain the return and return processing in Germany, as follows:
U-Speed Germany Return Service
1. The main process of return in Germany
Return application: When consumers initiate a return request, sellers need to provide detailed return process guidance,
usually including generating return labels, selecting return methods, etc.
Quality inspection and classification: After receiving the return, the seller needs to conduct a quality inspection of the
goods to determine the status of the goods. The quality inspection results will determine whether the goods are re-listed
for sale, repaired, refurbished or destroyed.
Logistics and warehousing: Sellers can choose to store the returned goods in a local warehouse in Germany, or transfer
the goods to other regions for processing through return logistics.
Return costs: According to EU law, if the reason for the return is attributed to the seller (such as product problems,
wrong goods, etc.), the seller usually has to bear the return costs; if it is due to the consumer (such as a change of mind),
the consumer may have to pay part or all of the return shipping costs.
2. U-Speed's German return service
As a professional cross-border e-commerce reverse logistics service provider, U-Speed provides customized return
solutions for cross-border e-commerce sellers selling in Germany. U-Speed's global return is based on the return
management system to help sellers simplify the complex return process. Its business covers 26 countries and regions
on five continents, including Germany, and provides sellers with comprehensive return services, including:
Multi-platform return and exchange reception: Help sellers centrally handle return requests on multiple platforms
(such as Amazon, eBay, etc.).
Return quality inspection and refurbishment: U-Speed provides professional quality inspection services to ensure that
returned goods are properly handled. Some products can be refurbished and put back on the shelves for sale to reduce
waste.
Local warehousing and transfer: U-Speed provides local warehousing services in Germany, and arranges the transfer
or return of goods to the country as needed.
Destruction service: For goods that are no longer suitable for sale, U-Speed also provides professional destruction
processing to ensure that sellers do not need to bear additional costs for invalid inventory.
3. Impact of return policy on sellers
Germany's strict return policy sets high standards for sellers' after-sales service, especially in the e-commerce environment,
where the return rate may be high. Proper handling of returns can not only improve consumer satisfaction, but also reduce
sellers' inventory and logistics costs. Cooperating with professional return service providers like U-Speed can help sellers
improve efficiency and reduce operational pressure.