Huge Global Market Growth Potential
According to market research data, the global food container market reached $157.1 billion in 2023 and is projected to reach $227.3 billion by 2032 (Source: Grand View Research). This figure not only reflects the steady growth of the food packaging and container industry, but also reflects consumers' heightened awareness of food safety, convenient storage, and environmental protection. North America, as one of the major consumer markets, has particularly strong demand for high-quality, multifunctional food containers.
Whether preparing meals at home, taking out, or enjoying food outdoors, food containers play an irreplaceable role in consumers' daily lives. Driven by trends toward healthy eating and environmental protection, products with features such as leak-proof, reusable, and BPA-free are particularly likely to gain market acceptance.
TikTok's viral success demonstrates consumer vitality
Recently, a food storage container set, which has been a hot seller on TikTok's US website, has garnered industry attention. Launched on September 1st, the product sold over 20,000 units in just 20 days, generating total sales exceeding $320,000 (approximately RMB 2.2776 million). During the first seven days, sales reached 13,700 units, contributing $230,800 in sales, demonstrating the explosive growth of short video platforms.
This 24-piece set, made from food-grade, BPA-free materials, features a leak-proof, stackable design, and is suitable for a variety of home and outdoor settings. Its rapid popularity is due in part to North American consumers' widespread focus on meal prep and outdoor living, as well as its functional design and superior materials. Data shows that similar products on Amazon often exceed 10,000 units per month, offering relatively substantial profit margins. For cross-border sellers, this is undoubtedly a category worth focusing on.
Key Factors for Sellers Entering the Market
The food container market appears promising, but to truly capitalize on this market, sellers need to pay attention to several key points:
Product Compliance: Food containers must comply with relevant standards, including those from the FDA, to ensure material safety.
Material Innovation: BPA-free, eco-friendly, and biodegradable materials will be more competitive.
Functional Differentiation: Leak-proof, stackable, and versatile designs are more likely to stand out.
Timing: The autumn and winter meal prep season, coupled with the year-end shopping season, presents an opportune opportunity to enter the market.
These factors determine whether a product can stand out in this fiercely competitive market. However, in addition to the product itself, logistics and supply chain are also crucial to success.
Why Overseas Warehouses Are the Key to Success
For cross-border sellers hoping to capitalize on viral sales on platforms like TikTok and Amazon, relying solely on cross-border direct mail often falls short. Issues such as long shipping times, customs clearance uncertainties, and complex returns processing can negatively impact the consumer experience and store reputation.
At this time, the value of overseas warehouses becomes increasingly apparent: by pre-stocking inventory in bulk at US warehouses, sellers can ship directly from the US after orders are placed, significantly shortening delivery times. Furthermore, warehouses can support returns, relabeling, and inventory rotation, helping to mitigate risk and increase sales flexibility. For products like food containers, which experience high seasonal demand and large shipment volumes, overseas warehouses are almost a necessity.
Advantages of U-Speed's US overseas warehouse
U-Speed has established two warehouses in the US, located in the East and West Coast regions, totaling 20,000 square meters. These warehouses feature comprehensive storage facilities, equipped with light and heavy-duty racking, forklifts, PDAs, electronic scales, a WMS system, and 24-hour surveillance. With a daily processing capacity of up to 100,000 pieces, they can easily handle the peak order volumes for food container products during peak shopping season.
As an officially certified semi-managed warehouse for Temu and SHEIN, U-Speed's US overseas warehouse accepts a wide range of goods, including general merchandise, sensitive goods, electronics, and cosmetics, covering popular categories such as food containers and household goods. Its drop shipping system has integrated with TEMU, TikTok, SHEIN, and AliExpress, supporting platform-based order placement and offering easy operation.
U-Speed's service advantages primarily include:
Proprietary WMS system: Supports multi-platform API integration, real-time order synchronization, and clear data visualization;
Efficient shipping: The warehouse team adheres to strict SOP procedures to ensure rapid shipping within 24 hours;
Detailed SKU management: Zoning optimizes inventory turnover and improves shipping efficiency;
Return and label re-processing: Completes processing and data upload within 48 hours, helping sellers quickly achieve secondary sales;
One-stop front-end and warehousing: From domestic collection to local US delivery, reducing integration costs and risks.
Seize the peak season window to seize market opportunities
With the continued expansion of the global food container market and the growing demand for high-quality food storage containers and storage products among North American consumers, cross-border sellers face a unique market opportunity. Whether creating a hit product through TikTok or establishing long-term sales on Amazon, logistics and warehousing capabilities will directly impact performance.
With its complete facilities, powerful processing capabilities and flexible system docking, U-Speed's US overseas warehouse can provide sellers with full-link support from stocking to delivery, helping cross-border companies seize every growth opportunity during the peak season.
