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Once a cross-border seller reaches a certain scale, why should returns be handled by a professional team?
2026-01-23

In the early stages of cross-border e-commerce, order volumes were small, and returns were relatively controllable. Many sellers chose to use the platform's default solution or ship returned goods directly back to China, even if it meant higher costs. However, as stores entered a period of stable growth and order volumes increased significantly, return issues often spiraled out of control, becoming a hidden black hole eroding profits.

 

According to data released by the National Retail Federation (NRF), the average return rate in the US retail industry in 2024 was approximately 14.5%, with online order return rates even higher, exceeding 20% for some categories. For cross-border sellers, the larger the order volume, the faster the return volume grows. If early handling methods are still used, the problem will be amplified infinitely.

 

With increased order volume, returns are no longer a "side issue."

 

When there are only a few hundred orders in a month, returns are mostly just after-sales hassles; but when order volumes reach tens of thousands, returns evolve into a complete "reverse supply chain."

 

The first issue is processing time. Platforms are increasingly stringent on the timeliness of refunds and relisting, and a backlog of returns can negatively impact account performance. Secondly, there are changes in cost structures. International shipping, customs duties, warehousing, and labor costs are multiplied with scale. Thirdly, there are compliance risks. In the US, non-compliant destruction or improper disposal of goods may involve environmental regulations and platform compliance audits.

 

These combined issues cannot be efficiently resolved by individual sellers or temporary solutions.

 

Many sellers, even after scaling up, still attempt to handle returns themselves, but quickly encounter several unavoidable challenges.

 

First, the difficulty of operating locally in the US. Returns involve multiple stages, including receiving, unpacking, inspection, sorting, recording, and repackaging. Without a stable local team, consistency and efficiency are difficult to guarantee.

 

Second, there is a lack of transparency. Without standardized quality inspection processes and video recordings, sellers struggle to assess the true condition of goods, often resorting to a "one-size-fits-all" approach, resulting in goods that could be resold being sold at low prices or even destroyed.

 

Third, management efforts are severely fragmented. When returns reach a certain volume, sellers need to invest significant time in communication, verification, and after-sales issues, which negatively impacts product selection, advertising, and front-end growth.

 

A professional returns team essentially focuses on "systematic cost reduction."

 

Mature cross-border sellers are increasingly realizing that returns are not simply a cost item, but a manageable and optimizable process. The core value of a professional returns team is not just "helping with receiving goods," but turning returns into a controllable process.

 

On one hand, standardized quality inspection processes categorize returned goods, distinguishing between those directly resold, those requiring simple processing before relisting, and those that truly need to be destroyed, avoiding unnecessary losses. On the other hand, timely management and data retention help sellers complete refunds and platform processes faster, reducing account risk.

 

More importantly, when returns processing, positive warehousing and reshipment form a closed loop, the seller's overall inventory turnover efficiency significantly improves.

 

Local US returns warehouse is becoming standard for large-scale sellers.

 

Completing returns processing locally in the US has become a consensus among a growing number of medium and large-sized sellers. Compared to returning goods to China, local US returns significantly reduce cross-border shipping costs and time, aligning better with the platform's trend towards localized operations.

 

Take U-Speed's US return warehouses as an example. It has return warehouses in New Jersey (Eastern United States) and Los Angeles (Western United States). The Eastern United States return warehouse has a total area of approximately 7,250 square meters and a daily processing capacity of over 20,000; the Los Angeles return warehouse also has an area of 7,250 square meters and a daily processing capacity of over 10,000. The warehouses are equipped with forklifts, light and heavy-duty shelving, fire protection and monitoring systems, and implement 24-hour security and CCTV management to ensure the safety and standardization of returned goods during processing.

 

Professional service addresses the issue of "stability after scale."

 

In terms of staffing, U-Speed employs a process design led by its Chinese return business management team, with on-site operations executed by a local Chinese team in the US, supported by a professional customer service team, ensuring stable communication and execution.

 

In terms of processing efficiency, U-Speed's US return quality inspection takes approximately 2 days, and return logistics takes 3-5 days. It also offers a photo inspection service, requiring three photos of each returned item to be uploaded to the system, helping sellers remotely monitor the product status. Additionally, repackaging services can be provided upon request, ensuring eligible products meet the requirements for relisting.

 

For sellers with stable order growth, this standardized, visible, and traceable return processing method is a crucial element supporting long-term operations.

 

When returns become the norm, professionalism is the optimal solution.

 

As cross-border e-commerce develops, the competition is no longer just about front-end sales volume, but about overall operational efficiency. If returns remain a matter of "passive handling," costs will only increase; entrusting them to a professional team essentially lays the foundation for business scaling.

 

When return processing becomes controllable, transparent, and predictable, sellers can truly focus their energy on growth itself. This is why more and more established sellers are choosing professional US return warehouse services.