In the United States, the demand for massage chairs is quietly growing. More and more families regard it as a "standard configuration" to improve their quality of life, especially middle-class families and the elderly, whose acceptance of massage chairs has increased significantly. From high-end brands such as Osaki and Human Touch to Chinese brands such as OTO, Rongtai, and Ogawa, the US market is becoming the focus of competition in the global massage chair industry.
According to Statista's forecast, the average annual compound growth rate of the US massage chair market is close to 6%, and e-commerce platforms such as Amazon, Wayfair and Walmart have become one of the main sales channels for such large products. Especially driven by the post-epidemic home economy, "online ordering and home delivery" for massage chairs is becoming increasingly normal.
However, with the increase in sales, the problem of massage chair returns has gradually been exposed, bringing many challenges to cross-border sellers.
Massage chairs are selling well, but the return rate cannot be ignored
Although massage chairs can bring high profits, the cost of returns is also high. First of all, the massage chair itself is a large and heavy durable consumer product. Once a return occurs, the reverse logistics, quality inspection, maintenance, repackaging and other links involved are very costly. Secondly, American consumers have a strong sense of rights protection. For products that "do not meet expectations", even if the functions are intact, there is a high tendency to return them.
According to incomplete statistics, the return rate of massage chairs sold by cross-border sellers in the United States is generally between 8% and 15%, and may be higher during the peak season. In addition to the conventional reasons such as "unsatisfactory appearance", "complex operation" and "delivery damage", small problems such as abnormal noise of the massage chair motor, remote control failure, loose parts, etc., are often the reasons for buyers to apply for returns.
What's more difficult is that due to the complex structure of massage chairs, most US overseas warehouses cannot provide professional return quality inspection support, resulting in many sellers having to choose to "give up processing" when facing returns, directly scrapping the products or returning them to China at a high price, causing serious profit losses.
So, is there an American overseas warehouse that can handle massage chair returns and provide quality inspection services? The answer is: Yes, and it's right next to you.
U-Speed US return warehouse, specially designed for large returns
In order to solve the problem of cross-border large-item returns including massage chairs, U-Speed has built a return warehouse network covering the entire United States, which specifically supports the quality inspection, repair, classification and repackaging of large items.
U-Speed has two return warehouses in the East Coast of the United States, with a total area of 212,000 square feet, with an average daily processing capacity of more than 20,000 orders, suitable for handling large-volume massage chair returns. Whether it is appearance photography, functional testing, remote control testing or motor operation judgment, the warehouse is equipped with professional equipment and standard operating procedures.
The U-Speed West Coast (Los Angeles) return warehouse in California has an area of 80,000 square feet after expansion, and can handle more than 10,000 orders per day. It can respond to and efficiently handle West Coast returns from Amazon FBA warehouses or independent stations in the first time.
In addition, the Miami return warehouse is 21,000 square feet. Although it is relatively small, it is flexible and can quickly respond to the return needs of the South and Latin America, with an average daily processing capacity of more than 2,500 orders.
All warehouses are equipped with forklifts, heavy-duty shelves, CCTV systems, fire equipment and other facilities, supporting 24-hour security monitoring. More importantly, U-Speed's return quality inspection time is 2 days, and the return logistics is completed in 3-5 days, which can help sellers quickly complete the return process and minimize capital occupation.
Why choose U-Speed to handle massage chair returns?
In addition to hardware strength, U-Speed's service team is also trustworthy. We are equipped with a local Chinese operation team + Chinese management team in the United States. Whether it is communication or execution, efficiency and service standards are closer to the operating habits of cross-border sellers. At the same time, the customer service team can also provide customized docking solutions to "tailor-make" the return path for sellers-from first-leg logistics, warehousing, order fulfillment to return processing, to achieve true logistics closed-loop management.
For special categories such as massage chairs, U-Speed can also provide exclusive return quality inspection solutions, such as functional inspection process formulation, repair judgment mechanism, photo and video report output, etc., to ensure that every returned item can be "clearly seen, controlled, and properly handled".
Today, U-Speed has become the official return service provider for platforms such as AliExpress, and has accumulated rich experience in handling large returns in the service. Whether you are a platform seller or an independent brand player going overseas, as long as you have a large return demand, U-Speed has a mature solution that can be implemented.
The US market is worth deepening, and massage chairs as high-order large-item products are a blue ocean with room for imagination. However, to do this business well, it is far from enough to rely on front-end sales alone. The back-end return management ability is often the key to determining the profit margin. U-Speed's US return warehouse is a reliable partner to solve this problem. Only by mastering the return rhythm can we truly master the cross-border rhythm.