Every Halloween is a major event for the US retail market. Despite continued inflationary pressures on consumers, the holiday economy remains remarkably resilient. According to the National Retail Federation (NRF), Halloween-related spending in the US is projected to reach $13.1 billion in 2025, with decorations and costumes each contributing approximately $3.8 billion, and candy spending reaching $3.5 billion. This figure remains high compared to previous years, demonstrating that economic pressures have not completely dampened holiday spending enthusiasm.

Consumer trends are shifting, with Generation Z and Millennials leading the charge.

Notably, young consumers are shaping new consumption patterns. NIQ surveys show that 75% of adults complete their purchases by mid-October. While Generation Z tends to wait for sales, engage in DIY costumes, and are heavily influenced by social media platforms like TikTok, Millennials tend to buy in advance to avoid stockouts and pursue a mix of new and re-purchased items. These differentiated shopping habits offer new strategies for cross-border sellers: ensuring sufficient inventory while ensuring efficient returns and restocking.

In this context, return processing capabilities are crucial to a seller's overall success. After the holidays, ill-fitting clothing, last-minute decorations, or extra candy sets all generate returns. An efficient return warehouse can help sellers quickly restock inventory and capitalize on secondary sales opportunities.

After the Halloween sales, the pressure of returns cannot be ignored.

Holiday shopping in the United States is often accompanied by high return rates. For apparel, for example, Statista data shows that the average return rate for US apparel e-commerce is between 18% and 30%, and is likely to rise during the holidays. For cross-border sellers, untimely returns not only increase warehousing and logistics costs, but can also strain their capital chain and reduce customer experience.

This also means that those who can complete return quality inspections faster and get products back into the sales channel will have a competitive advantage. Efficient return solutions are especially crucial before the year-end shopping season, such as Black Friday and Christmas.

U-Speed US return warehouse: Efficient Processing Facilitates Secondary Sales

To address the pain points of cross-border sellers, U-Speed has established a comprehensive network of return warehouses in the United States. Whether in New Jersey in the east or Los Angeles in the west, we offer sellers efficient and reliable return solutions.

U-Speed's US East Coast (New Jersey) Return Warehouse: With a total area of 7,250 square meters, it can handle over 20,000 returns daily, covering the East Coast and Midwest markets.

U-Speed's US West Coast (Los Angeles) Return Warehouse: Also 7,250 square meters, it can handle over 10,000 returns daily, covering the entire West Coast.

Our warehouse is well-equipped with light and heavy-duty racking, forklifts, a fire monitoring system, 24-hour security, and CCTV to ensure the safety and storage of goods.

A professional team and efficient timeliness ensure sellers worry-free.

U-Speed's US return service goes beyond warehousing. It utilizes a professional human resources team and a mature management system to ensure timeliness and quality:

Professional Operations Team: Led by a Chinese management team and operated by a local Chinese American team, combined with a professional customer service team, we ensure seamless communication and high standards.

Excellent return quality inspection and logistics timeliness: Return quality inspection can be completed in as little as two days, and return logistics timeliness is controlled between three and five days, significantly shortening the cycle of product restocking and resale.

One-stop cross-border logistics solution: In addition to returns, U-Speed also provides front-end, warehousing, and drop shipping services, helping sellers streamline cross-border supply chains and form a closed-loop service loop.

How sellers can leverage U-Speed to seize the post-holiday market

Following Halloween in 2025, the shopping booms of Black Friday, Cyber Monday, and the Christmas season will follow. Sellers who focus solely on sales and neglect returns are likely to miss out on the opportunity to recapture sales after the holidays. Through U-Speed's US return warehouse, sellers can not only efficiently process holiday returns, but also quickly complete quality inspection and restocking, allowing products to be brought back to market before the next shopping peak.

In the resilient US market, efficient returns processing and rapid inventory turnover are crucial for sellers to increase profit margins, win repeat purchases, and maintain a positive reputation. U-Speed is the stable back-end system behind cross-border sellers, safeguarding front-end sales and marketing.