In recent years, Jiangsu has become a major growth hub for cross-border e-commerce in China. Whether in Suzhou, Nanjing, Wuxi, or even Yiwu's neighboring cities of Nantong and Changzhou, more and more companies are establishing independent cross-border e-commerce platforms, directly reaching overseas consumers through their own brands. However, as order volumes increase, so too do returns. In major markets like the US and Europe, return rates are generally high, making this a common pain point for sellers selling on independent e-commerce platforms.
The Growth and Challenges of Cross-Border E-commerce in Jiangsu
According to data released by the Jiangsu Provincial Department of Commerce, the import and export volume of cross-border e-commerce in Jiangsu will exceed 460 billion RMB in 2024, a year-on-year increase of approximately 16%. The number of sellers selling on independent e-commerce platforms is rapidly increasing, with an increasing number of manufacturing companies using website building tools like Shopify, Shopline, and Magento to expand directly overseas, attempting to break free from the constraints of these platforms and build their own brands.
However, while the independent e-commerce model offers higher profit margins, it also forces sellers to independently handle logistics, after-sales service, and returns. Without local warehousing or after-sales service networks, consumer returns often require shipping across the ocean. This not only takes a long time and is expensive, but can also lead to buyer complaints and credit deductions.
In major markets like the US, UK, and France, consumers are particularly eager to return products. According to the National Retail Federation, the average return rate for US e-commerce reached 16.5% in 2024, with apparel exceeding 24%. This means that independent e-commerce sellers without a stable overseas return solution are prone to facing a "return backlog" after the peak season.
Return Anxiety for Independent E-commerce Sellers
Sellers in Jiangsu often have significant product and supply chain advantages when operating independent e-commerce platforms. For example, in Suzhou and Changzhou, local manufacturers specializing in home furnishings, textiles, and 3C electronic accessories offer a wide variety of products exported overseas at competitive prices. However, shortcomings in their after-sales service systems create significant pressure for many sellers: long customer return cycles and complex communication processes negatively impact the brand experience.
These issues are particularly acute during the holiday season. Taking the US market as an example, returns from Black Friday to Christmas account for nearly one-third of the annual total. For independent e-commerce sellers, without a reliable overseas return warehouse to assist in handling these returns, the backlog of returns not only drains cash flow but also slows down overall operations.
For this reason, more and more Jiangsu sellers are seeking professional overseas return service providers like U-Speed to build a more robust after-sales system.
U-Speed return warehouse: An Efficient Solution for Jiangsu Independent e-commerce Sellers
As a professional service provider in cross-border reverse logistics, U-Speed has established its own return warehouses in major markets such as Europe and the United States, offering Chinese sellers a global return solution and helping Jiangsu independent e-commerce sellers efficiently handle all types of returns.
Global Coverage, Hassle-Free Returns
U-Speed has return warehouses in core markets such as the US, UK, France, Germany, Spain, and Italy, serving Amazon, eBay, Temu, AliExpress, and independent e-commerce sellers. Regardless of the country or sales channel of the return, U-Speed can quickly complete return receipt, classification, quality inspection, and subsequent processing, helping sellers achieve localized returns.
Efficient Quality Inspection and Refurbishment Services
U-Speed provides a full-process quality inspection for returned merchandise, including visual inspection, functional testing, packaging integrity inspection, and accessory verification. For repairable or refurbished products, U-Speed can repair, relabel, and repack, making the product ready for resale.
This "restocking" service is particularly suitable for Jiangsu sellers of commonly exported clothing, home furnishings, and electronic accessories, minimizing inventory losses.
Flexible Return Channels Save Operational Costs
To meet the diverse needs of sellers, U-Speed offers a variety of return processing options:
Return to Hong Kong: Returned goods can be shipped directly to U-Speed's Hong Kong warehouse for domestic re-sorting or reuse;
Local Destruction: For unsaleable products, we support direct destruction at our overseas warehouse, saving shipping and customs clearance costs;
Resale: We help sellers resell products through local e-commerce channels, restoring inventory.
This flexible approach allows sellers to choose the optimal return strategy based on the value of the goods, product category, and sales plan.
Proprietary System for Transparent Operations
U-Speed boasts its own proprietary Returns Management System (RMS), allowing sellers to view return status, quality inspection progress, and inventory status in real time. The system seamlessly integrates with sellers' ERP systems, providing full visibility into the return process and significantly improving efficiency and data accuracy. For independent e-commerce sellers, this means smarter and more controllable return operations.
Professional Team, Meticulous Service
U-Speed's team consists of both Chinese and international staff. The Chinese team is responsible for business coordination and system management, while the US and European teams handle on-site operations and customer service. Whether it's return customs clearance, special category handling, or local destruction and resale, the team provides timely, compliant, and professional solutions, ensuring worry-free returns.
Starting from Jiangsu, delivering a better after-sales experience to the world
Jiangsu's independent e-commerce sellers are at a new stage in cross-border expansion. While they have significant advantages in their product supply chain, a comprehensive after-sales system is crucial for achieving branded and long-term operations. U-Speed, with its comprehensive overseas return warehouse layout, intelligent system support, and flexible return solutions, is becoming the long-term partner of choice for an increasing number of Jiangsu sellers.
In the fiercely competitive independent e-commerce market, those who can first resolve return issues will earn user trust. For Jiangsu sellers, choosing U-Speed means choosing a more efficient, stable, and competitive path to cross-border development.